Nikon India Announces New Experience Zone In Kolkata With “Dugga Dugga” Campaign Ahead Of Durga Puja Festivities
Kolkata, September 7th, 2022 - Nikon India Private Ltd today organised its Annual Regional Partners Meet 2022, demonstrating the company's commitment to the eastern market. Over 100 Dealers from West Bengal, Bihar, Jharkhand, Orrisa, and the Northeast region attended this annual event held at The Westin, Kolkata. The company also inaugurated a NIKON Experience Zone at Capital Chowringhee, 12, Jawaharlal Nehru Rd, Esplanade. With this announcement, Nikon has further strengthened its presence across 30 experience zones in East India. In addition to this, Nikon India announced an enthralling regional campaign “Dugga Dugga” ahead of the Durga Puja festivities.
Commenting on the occasion, Mr. Sajjan Kumar, Managing Director of Nikon India Pvt. Ltd. said, “Today’s occasion reiterates our commitment towards Nikon Family of dealers, partners, and distributors that have been our pillar of support for decades. Our aim with this meet is to fortify our market share in East India, which constitutes approx. 18% of Nikon India’s turnover. We're confident that this meet will propel more ideas and opportunities that can be offered to our customers. As a company, we constantly innovate and launch products that resonate with the youthful generation of India and empower them to embrace their creativity in full splendour.”
Embracing the essence of the upcoming Durga Puja season, Nikon India has launched a slew of attractive cashback offers on its products to boost photographic culture and spark a sense of excitement among photography enthusiasts. Nikon's "Festive Special Consumer Offer" will include a payback and consumers offers on the Z6II, Z7II, Z5, D850, D780, Z30, Z50, Zfc and certain ML lenses. In addition, Nikon products come with appealing No Cost EMI plans on selected models for customers that include Re. 1-down payment plans and extended tenure plans.
As the industry is shifting the gear toward full-frame mirrorless cameras, Nikon India’s growth has been at par with its diverse range of mirrorless cameras in the Z series that encapsulate a legacy of innovation, such as Z5, Z6, Z6II, Z7II, and Z9. Having the widest lens mount of any full-frame camera, Nikon’s Z series has been uniquely designed to optimize performance and generate pro-level results. The company has unleashed a new wave of creativity with the launch of its latest innovation, the Nikon Z 30, a game-changing camera for content creators and the vlogger community. Packed with the features that every creator needs, Nikon Z 30 embodies a front-facing screen, crisp 4K video, crystal-clear audio, and worry-free autofocus, which is designed to inspire the greatest work with simple operation, smart connectivity, and convenience.
Nikon India has around 300 partners and associates in the eastern region, including 06 distributors, 30 experience zones, 250 retail stores, and 23 large retail formats.