The perfect companion for creators ready to step up their photography and videography game

New Delhi: 21st July, 2020 – Creativity is an inner genius which progresses more with time, keeping the same view, Nikon India Pvt. Ltd. 100% subsidiary of Nikon Corporation Tokyo, has today launched the new Nikon Z 5 with NIKKOR Z 24-50mm f/4-6.3 to complement your creative pursuits.

Combining high performance and a lightweight design, the new Nikon Z 5 and NIKKOR Z 24-50mm f/4-6.3 is for creators who desire an optimal and compact equipment with bespoke content quality and functionality. It is the perfect blend for those, seeking highly portable equipment and want to use it in a variety of situations which allows them to achieve high quality, social media ready images and videos.

“The Nikon Z 5 with NIKKOR Z 24-50mm f/4-6.3 is a perfect blend for content creators & enthusiast to elevate their artistic aspirations. The new entrant produces high quality images & videos that capture the essence of their stories to be shared with world. Creators are bound to enjoy the camera’s robust and durable body as it features dust- and drip-resistance, useful for whenever and wherever inspiration happens in any scenario.” said Mr. Sajjan Kumar, Manging Director – Nikon India.

Mr. Kumar added, “The new Nikon Z 5 is for users who seek to push their boundaries in photography and videography or just starting out or seeking an upgrade to pursue their creative vision. From the superb depiction of details to great low-light shooting capability, fast-focusing reaction and compact portability; we are certain consumers will appreciate the camera’s superior capabilities to capture their images & videos.”

The Nikon Z 5 is compact and lightweight, allowing users to move freely as the camera only weighs approximately 675g. Capture stills and videos beautifully in lowlight scenes and render details sharply even with handheld shooting, camera shake is accurately detected and compensated to provide optimal effect with its 5-axis in-camera Vibration Reduction (VR) of up to 5.0 stops[1]. Get to choose between two VR mode options to meet your shooting needs: NORMAL mode when you’re looking to capture still subjects and SPORT mode for moving subjects. In addition, the VR unit is designed with a lock structure feature to prevent the image sensor from damage caused by shaking. The Nikon Z 5 also features improved user-friendliness, It is easy to handle as it features intuitive operation via a touch screen and its customisable “i-Menu” provides shortcuts to frequently used settings in one interface. The camera is made versatile and can store creations more effectively with its double SD memory card slots. Also, customise your settings with you own effects! The camera has 20 different types of Creative Picture Control, which works like your favourite app filters, that apply to both stills and movies, so your creations get an immediate uplift. Easily upload your photos on social media with #NikonSnapBridge. The trusty camera supports long hours, thanks to its battery’s new increased capacity. For those who never leave home without having their devices fully charged, rest easy in knowing that the camera can be charged on the go as it allows for USB charging and using the USB connectivity to a power bank[2] as a continuous power supply.

[1] Measured in accordance with CIPA standards (using the NIKKOR Z 24-70mm f/4 S at the maximum telephoto position).
[2] Recommended Power Bank: Anker PowerCore + 26800PD 45W.

The NIKKOR Z 24-50mm f/4-6.3 is the perfect companion on the go. Its compact body is the shortest and lightest among full-frame format zoom lens for mirrorless cameras , weighing at approximately 195g and featuring a button-less retractable mechanism being the slimmest at only 51mm . Bring the NIKKOR Z 24-50mm f/4-6.3 wherever you go, with its body being meticulously designed with dust- and drip-resistant performance , preventing dust and water droplets from entering the lens. The focus-breathing reduction feature of NIKKOR Z 24-50mm f/4-6.3, will help to greatly reduce shifting the angle of view when adjusting your focus for a good shot, making it easier to take photos or videos of various environments. In addition, its stable aperture control helps creators cruise through different lighting exposures for high movie quality recordings.

For more information on the new Nikon Z 5 and NIKKOR Z 24-50mm f/4-6.3 and other Nikon products, please visit https://www.nikon.co.in

The products will be available in below mentioned combinations from Nikon authorized retailers starting 27th Aug, 2020 (MRP in INR):

• Z 5 Body Only: 1 13 995.00
• NIKKOR Z 24-50mm f/4-6.3 Only: 39 995.00
• Z 5 Kit with NIKKOR Z 24-50mm f/4-6.3 Lens: 1 36 995.00
• Z 5 Kit with NIKKOR Z 24-200mm f/4-6.3 Lens: 1 71 995.00
• Z 5 Kit with NIKKOR Z 24-70mm f/4 S Lens: 1 58 995.00